Giving Our Clients an Edge When Bringing a Property to Market
We're always looking for ways to give our clients an edge when bringing a property to market.
Recently, one of our Sunnyhills listings was featured in a OneRoof editorial, something we proactively worked on alongside their team to help showcase the home to a wider audience. It's a great example of how we think beyond the standard campaign and look for opportunities to position our listings across multiple platforms.
At Bayleys, we already have strong reach through our networks, including Knight Frank and McGrath, but we believe it's the combination of that scale with more tailored, creative exposure that really makes a difference.
Our Global Network: Knight Frank
Bayleys' partnership with preeminent international real estate company Knight Frank allows us to tap into the benefits of a globally-connected network spanning 58 markets.
We are closely aligned to the Knight Frank Asia Pacific Group, meaning its 9,616 people in 160 offices all work collaboratively to find the best buyer for your property, and we can draw on their research findings to gain insights into our market.
Knight Frank's underlying corporate philosophy, thought leadership qualities and market analysis capacity has synergies with the wider Bayleys business. Our partnership with them adds distinct and tangible value to the marketing of our clients' assets.
Together, Bayleys and Knight Frank have an unmatched ability to connect buyers and sellers across global borders and at scale.
Our Trans-Tasman Alliance: McGrath
Bayleys views the alliance with McGrath as a collaboration of two leading real estate companies servicing markets on both sides of the Tasman.
With more than 60,000 people on average migrating between New Zealand and Australia annually, the connectivity enhances our ability to provide added value and a premium service to our clients across Australasia.
McGrath was founded in 1988 by John McGrath and has grown to become one of Australia's largest and most successful residential real estate groups. They have 140 offices spanning the eastern seaboard of Australia, around 700 agents and about 2,500 team members, specialising in sales and property management. They also have a range of support services including mortgage broking.
Presentation Makes the Difference
If you're considering selling, it's worth thinking about how your property could be presented in a way that stands out, not just listed.
You can read the full OneRoof article on our Sunnyhills listing here.
